The 30-day plan.
One job a day, in order, with the reason for each. You never wonder what to do next.
The programme
Idea to Market in 30 Days.
A month-long programme that takes you from an idea to a live launch with paying customers. Self-serve. Start the day you buy. One job a day, every day, until it's out.
$597 founding price.
$750 from 1 December. One payment. Yours for good.
Not sure yet? Take the free first step.
Everything you need. Nothing you'll skip.
Weekly audio from Charlie.
Five sessions, one per week, 30 to 45 minutes. What he'd say if he were sitting with you.
The templates.
Offer, pricing, first-customer outreach, minimum build scope, launch day, follow-up. Fill them in, don't invent them.
The eight letters.
Written for the days you want to quit. There are usually about eight of those.
The Launch Record.
On day 30 you write down what you launched, to whom, and what happened. It is the most useful page you'll own.
The Edge, free.
Every Sunday, one founder problem and what to do about it, for as long as you want it.
Here's the whole thing. No surprises.
Week zero (days 1 and 2)
Is it worth it. Three honest questions about the idea, the market and you. If the answer is no, you've lost two days instead of a year.
Week one (days 3 to 9)
The offer. What you're selling, who it's for, what it costs and why they'd choose it over doing nothing. Written on one page you can send to someone.
Week two (days 10 to 16)
First customers. Find ten people who want it. Talk to them. Take deposits if you can. This is the week most people try to skip, and the week that decides everything.
Week three (days 17 to 23)
The minimum. Build only what the ten people need. Scope is set on day 17 and does not grow.
Week four (days 24 to 30)
Launch and sell. Go live. Tell everyone. Take money. Write the Launch Record.
Be honest with yourself before you pay us.
It isn't for you if you want to spend three months on a logo first. It isn't for you if you need permission from six people to launch anything. It isn't for you if the idea needs regulatory approval, deep tech or a factory before anyone can buy it. For everyone else, 30 days is enough.
Do it alone, or do it with us next to you.
Most people do the 30 days on their own and that's how it's built. If you'd rather have someone in your corner who's done this, Fractional Founder adds a weekly call with Charlie or the Humble team and access between calls, so you hit day 30 and don't lose a week to second-guessing.
Add Fractional Founder, $3,999 a month